
The French company Renault has confirmed the new version of its diamond logo, designed by in-house.
The diamond is one of the most recognized shapes in the world and in the world of the automobile. It is a simple geometric shape, with a strong, powerful identity; the challenge was to renew this shape by giving it meaning, new, contemporary values to project the brand into the future.
GILLES VIDAL
Renault Design Director.
The Renault diamond logo has been through many iterations since it was first used in 1923. The current Renault logo was released in 2015. The previous logo was redesigned by Saguez & Partners in 2007.
Renault is a French vehicle manufacturer established in 1899, is now the third biggest European automaker by production behind Volkswagen Group and PSA.
Victor Vasarely designed the new diamond in 1972
You may also like
-
13 Mar
Mercedes-Benz logo
Auto logoMercedes-Benz is a luxury automobile brand of the German manufacturer Daimler AG. Mercedes-Benz’s origins can ...
-
15 Mar
Renault logo
Auto logoThe French company Renault has confirmed the new version of its diamond logo, designed by ...
-
20 Jan
Genesis logo
Auto logoThe Genesis logo is a black hexagonal shield framed by a pair of wings. Officially ...
-
12 Jun
Maserati logo
Auto logoMaserati is an Italian luxury car manufacturer established on 1914, is now apart of the ...
-
-
22 Apr
Lincoln logo
Auto logoThe Lincoln Motor Company was founded in 1917 by Henry M. Leland, and had been ...
-
23 Jun
Borgward logo
Auto logoThe Borgward logo unveiled in 2015 International Motor Show, its diamond shape consists of four ...
-
30 Oct
Hummer logo
Auto logoFirst marketed in 1992 by AM General, Hummer was a brand of luxury trucks and ...