The current Visit Baltimore was designed by TB&C in 2015.
Visit Baltimore, formerly the Baltimore Area Convention & Visitors Association (BACVA), is a quasi-public organization started in 1980 by then-Baltimore Mayor William Donald Schaefer, is now the city’s official sales and marketing organization.
We turned the abbreviation “Bmore” into a rallying cry—“Be more”—and anchored the campaign with a mark and related designs that can change with the calendar to highlight all there is to do in our home city.
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