The current UPS logo was unveiled in 2003 and designed by Futurebrand.
The original UPS logo was created by Paul Rand in 1961, a shield meant to represent stability and integrity; the bow on the box represented the package service.
UPS (United Parcel Service) was founded in 1907 as American Messenger Company in Seattlem, is now one of the largest shipment and logistics companies in the world.
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