The current Starbucks logo was launched in 2011 by removing the Starbucks wordmark around the sirenand, designe by Lippincott in 2011.
The Starbucks logo is an image of a “twin-tailed mermaid known in Greek mythology”. The original logo was based on a 16th-century “Norse” woodcut, the Starbucks siren was topless and had a fully visible double fish tail.
Starbucks is an American coffee chain founded in 1971 in Seattle, is now the largest coffeehouse company in the world.
The Starbucks logo evolutio