Duracell logo

Founded in 1964, Duracell is an American batteries brand manufactures AA, AAA, button batteries and smart power products, it formerly owned by Procter & Gamble, is now owned by Berkshire Hathaway since 2015.

The name is a portmanteau for “durable cell” , the Duracell brand mark including the “copper top” coloring.

Duracell logo logotype


 

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